Google Marketing Live 2019 takes place tomorrow. It's one of Google's biggest events of the year and it's traditionally where they unveil their latest ad products, innovations and plans for the year ahead.

They've already given us a sneak peek of a couple of features, promising a much-improved app and better options for local campaigns. But what else can we expect to hear about tomorrow? The experts at Wordstream are putting their money on more of the following:

New ad types;
More campaign types;
New ways to target your audience;
Additional success metrics;
The loss of a favourite feature.

Having worked with the amazingly detailed targeting options on Facebook Ads, I’d love to see more granular and accurate targeting available on the Google Display Network too. And the introduction of new ad types is always welcome - the more options available to test the better as far as I’m concerned!

What other features would you like to see Google introduce?